Our Mission, Vision and Values
Making a positive contribution to people and society
Mission
Hitachi translates as ‘sunrise’ – a reflection of the company’s founding philosophy of making a positive contribution to people and society, through technology. This philosophy has helped Hitachi to become one of the world’s largest corporations.
Vision
The Hitachi vision is to create richer lives and a better society, by providing products, systems and services with a new level of value and potential, based on the latest technological advancements.
Values
Hitachi has always conducted corporate activities based on its ‘Fundamental Credo’, built on the founder’s philosophy:
- pioneering spirit – to always take the initiative and work to overcome difficulties
- harmony – to develop sincere partnerships with all stakeholders
- sincerity – to act with a sincere spirit for everything, always considering those with whom we are working, together with the environment
